March 16, 2017 archive

Teaching the Persuasive Technique – Loaded Terms

  This is the third post in a series of four on using persuasive techniques or propaganda devices. This post contains several commercials that use loaded terms to advertise their products.¬† Loaded Terms Definition Phrases with loaded terms have words that evoke¬†strong emotions. Advertisements, speeches, and writers all use loaded terms. Politicians use loaded words …

Continue reading

Permanent link to this article: