March 16, 2017 archive

Teaching the Persuasive Technique – Loaded Terms

Teaching the Persuasive Technique Loaded Words with Commercials

This is the third post in a series of four on using persuasive techniques or propaganda devices. This post contains several commercials that use loaded terms to advertise their products. 

Loaded Terms Definition

Phrases with loaded terms have words that evoke strong emotions. Advertisements, speeches, and writers all use loaded terms. Continue Reading

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